Sesath

“Sesath” industry can be identified as one more important traditional industry in Sri Lanka. Adding a regal air to this much looked forward to event in the cultural corpus of the country, “Sesath” have a colorful history (Gunasekara, 1998) In this project it is intended to discuss the details with this documentary series by creating a magazine designing leaflets and flayers with this industrial photograph to increase the awareness among people. This documentary series is to those artists to carry out the traditional “Sesath” industry in all these creations and to get rid of the difficulties and publish successful creations. This documentary series consist of five episodes and in each part of these traditional rituals are thoroughly analyzed, accordingly the history of the “Sesath” and the current conditions.  The methods used in this “Sesath” industry to create these elements and the ways of preparing the raw materials are introduced respectively. It is expected to be produced in quality suitable for Television and social media and You Tube.  With the advancement of current technology, digital marketing and modern technology should be used to empower this traditional “Sesath” industry. For that digital marketing and advertising methods should be used to inform consumers and those interested in this industry and the products. In order to empower this “Sesath” industry the product related to this industry will be taken separately. The way of artisans create these “Sesath” and the way they prepare the necessary ingredients.

Connecting through tourism and improved production and get more engagement in local and international market. Encouraging other entrepreneurs to engage in the traditional industry by supporting the small industrial is this in village and getting the support from non – governmental organizations for the development and to overcome the difficulties and main constraints that are found by the villagers. “Sesath” and “Mura Ayudha” produced in different types are included separately for this magazine. Also, nowadays flyers are being created which can be released to the society by using these photographs as advertising methods.  The preparation of advertisement broachers are also a process carried out through this project. Multimedia can be used in industrial developing, marketing, and advertising materials and also for product demonstration. This can help to reach industrial goals connect with audience and create a memorable experience for the customers and to support internal processes, to inform customers about products and services and to improve those products and services.